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AG ADRIANO GOLDSCHMIED
In the year 2000, the denim landscape witnessed the collaboration of two industry titans, giving birth to AG Jeans in the heart of Los Angeles, California. Known as the "Godfather of denim," Adriano Goldschmied, etched a legacy celebrated for its inventive washes and designs, serving as the cornerstone for AG's ascent as the unrivaled leader in premium denim.
Simultaneously, Yul Ku, a manufacturing visionary, spearheaded groundbreaking strides in sustainable production, positioning AG as the pioneering vertically operated denim manufacturer on the West Coast. Decades of progressive experience have propelled AG to spearhead industry-wide adoption of environmentally conscious design and construction, incorporating Ozone technology, laser finishing, solar energy, and water recycling.
In the present day, AG Jeans remains steadfast in its mission to craft products deeply rooted in denim, craftsmanship, fit, and fabric innovation. Their in-house model enables them to pivot alongside the latest market mechanisms, maintaining an eco-inspired process that is transparent in practice and radical in production.
AG Jeans takes pride in spearheading the sustainable denim movement through its AGOODKARMA initiative, a dedicated program committed to advancing AG's technology, techniques, and practices in both design and manufacturing. Augmented by integral partnerships focused on social, environmental, and economic objectives, AG diligently fulfills its responsibility to instigate positive change in the community through a multi-faceted lens.
